Will Straughn

Partner, Sales & Marketing Director

Will Straughn, Partner, Sales & Marketing Director

Will was excited to bring a new perspective to the team at Focus Lab and help position itself for its next stage of growth.

Will Straughn joined the team in early 2015, after ten years working in the music industry. With a strong background and passion for sales and marketing, Will was excited to bring a new perspective to the team at Focus Lab and help position itself for its next stage of growth.

He specializes in working with our partners to define project plans that drive action and make for change. Meanwhile, he leads organizational growth within Focus Lab by heading sales and marketing efforts with our two product teams, Sidecar and Quokka.

Will, affectionately nicknamed Wilyo, brings comic relief to the Focus Lab team. He’s known for his spontaneous “gold-pants dance,” complete with gold Hammer pants, and for rap-offs with the team rapper — the other Will (Will Kes).

A transplant to the Low Country, Will was born and raised in Richmond, Virginia. In his free time he can be found spending time with his loving wife, Keri, daughters, Olive and Ellie, and two drooly Basset Hounds, Buster and Lola.