New Website, Fresh New Focus

By Erik Reagan

We released our new site this week: A fast and furious labor of love that we are super proud to announce.

Have you ever heard the adage, “The cobbler’s children have no shoes?” In the early days, that was Focus Lab in the website-of-our-own department. We had shoes, but we grew so fast after putting them on that they made us look a little clumsy. Our site focused on us rather than our customers. And we were changing, too, adding talent and services to our team. The old site simply didn’t represent the Focus Lab of today.

The problem was, we were so busy with customer work that we couldn’t find the time to make bigger, better “shoes” for ourselves. But we knew it had to ship, no matter what, so we gave ourselves exactly 8 weeks to write, shoot, design, build, and test it. We wanted the quality to be great, but we also wanted to start running with it.

So without further ado, I present to you our new website. This is a site for our customers, rather than ourselves or our peers. A site that shows who Focus Lab is and the results we bring. 

Take a look and let us know what you think, and as always, how we can make it even better.