When trying to convey a strategic message, stock content fails to frame the message within your brand and voice. We’re skilled in conceptualizing and producing targeted content that is unconventional and engaging, using photography, videography, stop motion, or motion animation.
Bringing a brand to life through motion can put it into perspective for both the client and the consumers. Motion design makes things relatable and interactive: it sets the pace in an increasingly interconnected global storytelling experience. We build kinetic designs that speak to people and stir action.
Lifestyle Photography & Videography
Custom media not only melds with your visual aesthetic and brand strategy, it also fits perfectly within your UI design or marketing needs. Lifestyle imagery evokes emotion instantly and is useful in conveying culture, ideas, or selling a product.
When abstract ideas are the point, lifestyle imagery just won’t do. Using paper, plastics, petals — whatever the job needs — we’ll produce images exclusively for your brand strategy. We start with sketches and proofs of concept, involving you from the beginning.
Photography Style Guides
Your brand strategy not only informs branding design, but also important aesthetics and features of your photography. Photography offers you a unique opportunity to reach your target audience emotionally and is the quickest way to tell a story. We’ll ensure you have a cohesive brand by creating conventions around your photography usage.
The right partner, in our case Focus Lab, will leave you better than they found you. Not only by completing the task you hired them for, but by causing you to question the boundaries of the task at hand.