The Why We Do

By Will Kesling

What needs to get done today? On any given day, you probably ask yourself this simple, yet deceptively complex question.

Our daily dose of self-esteem depends on this gut check: what individual tasks must I complete to come out on top today? Completion can be viewed as success, and an incomplete task feels like failure. But what is failure and success?

Receiving an A+ when you were in grade school was a simple achievement, but that is no longer a measure of our success. The same goes with failure, as losing a basketball game once seemed like the end of the world, but now doesn't amount to much.

Success and failure are subjective, which makes them more than the sum of individual tasks and events. So by that token, it isn’t what we failed at or what we have to accomplish—it should be about why we do what we do, and why we succeed or fail.

Life offers many distractions that lull us into a comfort zone, defined by repetition. Schedule and obligation tend to cloud the ultimate goal, like where you want to be in the future, or what career you’ve always wanted to have.

This reminder is to take you back to the source; the ‘why.’ Purpose is the driving factor that turns ‘okay’ work into great work, or transforms the life you're living into the life you’ve always dreamed of living. Asking ‘why’ opens everything up for discussion. Discussion then leads to innovation, which I can safely say is what we all strive for here at Focus Lab.

When tending to your obligations, just make sure you ask yourself why you do what you do. Although it may seem reductive or trite, trying to answer this simple question honestly may enlighten you about the divide between the life you are living and the life you want to live.

Do what you have to do, but find the ultimate purpose behind it by always asking why, and use it to build the future with intention.